Pub. 6 2017-2018 Issue 2

4 San Diego Dealer Le t t e r f r om t he P r e s i den t NCDA STAFF Kevin Leap DIRECTOR, SAN DIEGO INTERNATIONAL AUTO SHOW Scott Webb DIRECTOR OF MARKETING AND OPERATIONS Diana Silva ACCOUNTING & ADMINISTRATIVE MANAGER Mika Mrozik RECEPTION, MEETING & FACILITY COORDINATOR Bob Heintz DIRECTOR, CALIFORNIA SALES TRAINING ACADEMY ©2017NewCarDealersAssociation®SanDiegoCounty (NCDA) |ThenewsLINKGroup,LLC.All rights reserved.SanDiego Dealer ispublished four timeseachyearbyThenewsLINKGroup,LLC for theNCDAand is theofficialpublication for this association.The information contained in thispublication is intended toprovidegeneral information for reviewand consideration.The contentsdonot constitute legaladviceand shouldnotbe reliedonas such. Ifyouneed legaladviceor assistance, it is strongly recommended thatyou contactanattorneyas toyour specific circumstances.The statementsand opinionsexpressed in thispublicationare thoseof the individualauthorsanddonotnecessarily represent theviewsof the NCDA, itsboardofdirectors,or thepublisher.Likewise, theappearanceofadvertisementswithin thispublicationdoesnot constituteanendorsementor recommendationofanyproductor servicedadvertised.SanDiegoDealer isa collectivework andas such somearticlesare submittedbyauthors thatare independentof theNCDA.WhileSanDiegoDealerencourages afirstprintpolicy, in caseswhere this isnotpossible,everyefforthasbeenmade to complywithanyknown reprintguide- linesor restrictions.Contentmaynotbe reproducedor reprintedwithoutpriorwrittenpermission.For further information, please contact thepublisherat:855-747-4003. D ear Dealer Member, As I write this we’re well into the fourth quarter and on the cusp of the 2017 holiday season. While many are thinking about holiday festivities with family, we at theNewCar Dealers Associationare in“showmode”aswework hard to produce another world-class San Diego International Auto Show. The 2018 show takes place December 28-January 1 at the SanDiego Convention Center andwe encourage all of our members to attend. To that end, keep an eye out for your complimentary auto show tickets, which should arrive at your dealerships sometime in early December. Whilewe’re on the topic of auto shows, our cover story about the power of auto shows serves to remind us just howmuch impact the SanDiego International Auto Showhas on newcar sales here in SanDiego County, not tomention the foundation it provides for all of our Associationprograms. Research confirms that auto shows influence more purchase decisions than just about any other marketing channel. The face-to-face engagement consumers experience with your brands at the show creates a connection that cannot bematched by other forms of advertising.We urge you to support the show that fuels your businesses, and the NewCar Dealers Association. Throughout 2017wehaveemphasizedaddingvalue toyourNCDAmembershipbyexpandingcontinuing educationand training for our dealers, aswell as addingcommunicationchannels tokeepyou informedof relevant industry issues andNCDAactivities.We also continue to engage legislators at all levels to ensure that they are aware of the issues that affect our day-to-day business. Lastly, onbehalf ofmyself and the staffof theNewCar Dealers Association, wewish you a happy, healthy and prosperous NewYear. Sincerely, Dean Mansfield Dean Mansfield President, New Car Dealers Association AD INDEX FERRUZZO & FERRUZZO ............................ PAGE 2 FERRUZZO.COM 949-608-6900 U-T SAN DIEGO ........................................... PAGE 3 UTSANDIEGO.COM/SEARCHCARS.COM 619-293-1474 PARKE GUPTILL & COMPANY, LLP ............. PAGE 5 PARKE-GUPTILL.COM 888-325-6492 AVRS ............................................................. PAGE 6 AVRS.COM/NEXT 855-437-4400 MOSS ADAMS, LLP ..................................... PAGE 8 MOSSADAMS.COM/DEALERSERVICES 858-627-1448 JM&A GROUP ............................................... PAGE 9 JMAGROUP.COM 800-553-7146 CENTER FOR SUSTAINABLE ENERGY....... PAGE 15 CLEANVEHICLEREBATE.ORG/DEALERNOW CELLY SERVICES, INC. ............................... PAGE 15 SAM@CELLYSERVICES.COM 562-704-4000 MANHEIM COX AUTOMOTIVE ..................... PAGE 16 MANHEIM.COM 909-376-3903 LSL .............................................................. PAGE 17 LSLCPAS.COM 951-304-2728 FISHER & PHILLIPS, LLP ................................ PAGE 18 LABORLAWYERS.COM 858-597-9600 CONSIDINE & CONSIDINE ........................ PAGE 19 CCCPA.COM 619-231-1977 EPIC .............................................................PAGE 19 WWW.EPICBROKERS.COM 949-289-9300 ENTERCOM SAN DIEGO ............................PAGE 19 619-718-7130 ALL LINE DEALER SERVICES....................... PAGE 23 WWW.STARGARDGPS.COM 1-800-443-5535 DMVDESK .................................................. PAGE 26 DMVDESK.COM 1-877-368-3375 BALBOA THRIFT AND LOAN ..................... PAGE 31 BALBOATHRIFT.COM 800-428-0020 ROGERS, CLEM & COMPANY .................... PAGE 32 ROGERSCLEM.COM 626-858-5100