Pub. 5 2016-2017 Issue 3

Issue 1. 2017 25 San Diego County New Retail Light Vehicle Registrations Registrations Market share 2015 Annual 2016 Annual % change 2015 Annual 2016 Annual TOTAL 161,196 161,532 0% Acura 2,096 1,873 -11% 1.3% 1.2% Audi 2,611 2,892 11% 1.6% 1.8% BMW 5,992 5,858 -2% 3.7% 3.6% Buick 648 684 6% 0.4% 0.4% Cadillac 931 999 7% 0.6% 0.6% Chevrolet 8,839 9,805 11% 5.5% 6.1% Chrysler 952 636 -33% 0.6% 0.4% Dodge 2,230 1,941 -13% 1.4% 1.2% FIAT 925 734 -21% 0.6% 0.5% Ford 16,876 16,269 -4% 10.5% 10.1% GMC 2,269 2,270 0% 1.4% 1.4% Honda 18,104 19,630 8% 11.2% 12.2% Hyundai 5,737 5,433 -5% 3.6% 3.4% Infiniti 1,277 1,308 2% 0.8% 0.8% Jaguar 201 431 114% 0.1% 0.3% Jeep 5,376 5,460 2% 3.3% 3.4% Kia 6,605 6,777 3% 4.1% 4.2% Land Rover 1,221 1,348 10% 0.8% 0.8% Lexus 5,843 5,473 -6% 3.6% 3.4% Lincoln 715 666 -7% 0.4% 0.4% Mazda 5,305 5,018 -5% 3.3% 3.1% Mercedes 5,357 5,114 -5% 3.3% 3.2% MINI 1,083 846 -22% 0.7% 0.5% Mitsubishi 682 612 -10% 0.4% 0.4% Nissan 14,021 14,275 2% 8.7% 8.8% Other 637 632 -1% 0.4% 0.4% Porsche 912 949 4% 0.6% 0.6% Ram 2,048 2,393 17% 1.3% 1.5% Subaru 5,591 5,942 6% 3.5% 3.7% Tesla 767 1,338 74% 0.5% 0.8% Toyota 29,563 28,726 -3% 18.3% 17.8% Volkswagen 5,073 4,235 -17% 3.1% 2.6% Volvo 709 965 36% 0.4% 0.6% 0.0 5.0 10.0 15.0 20.0 Audi Volkswagen Mazda Mercedes Hyundai Jeep Lexus BMW Subaru Kia Chevrolet Nissan Ford Honda Toyota 1.6 3.1 3.3 3.3 3.6 3.3 3.6 3.7 3.5 4.1 5.5 8.7 10.5 11.2 18.3 1.8 2.6 3.1 3.2 3.4 3.4 3.4 3.6 3.7 4.2 6.1 8.8 10.1 12.2 17.8 Market Share 2016 Annual 2015 Annual This report is sponsored by the New Car Dealers Association San Diego County (858-550-0080) and produced by Auto Outlook (800-206- 0102). Auto Outlook, Inc. is not responsible for management decisions based on the content of San Diego Auto Outlook. Copyright Auto Outlook, February 2017. Reproduction, including photocopying of this publication in whole or in part, is prohibited without the express permission of Auto Outlook, Inc. Any material quoted must be attributed to San Diego Auto Outlook, pub- lished by Auto Outlook, Inc. on behalf of the New Car Dealers Association San Diego County and must also include the statement: “Data Source: IHS Markit.” San Diego Auto Outlook Data thru January 2017 County Market Share for Top 15 Selling Brands 2016 vs. 2015 Top ten ranked brands in each percent change category are shaded green. Data Source: IHS Markit. Data Source: IHS Markit.