Pub. 2 2014 Issue 3

Covering Fourth Quarter 2013 San Diego Auto Outlook San Diego Auto Outlook Published by: Auto Outlook, Inc. 5 Great Valley Parkway Malvern, PA 19355 Phone: 800-206-0102 EMail: jfoltz@autooutlook.com San Diego Auto Outlook is distributed free of charge to members of the New Car Dealers Association San Diego County. The publi- cation is sponsored and supported by the Association. San Diego Auto Outlook is published and edited by Auto Outlook, Inc., an in- dependent automotive market analysis firm. Opinions expressed are solely those of Auto Outlook, Inc., and are not necessarily shared by the Association. Copyright Auto Outlook, Inc., January, 2014 Brand Registrations Report San Diego County New Retail Car and Light Truck Registrations Fourth Quarter* Annual Totals* Registrations Market Share (%) Registrations Market Share (%) 4Q 2012 4Q 2013 % change 4Q 2012 4Q 2013 Change 2012 2013 % change 2012 2013 Change TOTAL 32,707 34,435 5.3 126,570 139,169 10.0 Cars 20,405 20,799 1.9 62.4 60.4 -2.0 78,922 85,506 8.3 62.4 61.4 -1.0 Light Trucks 12,302 13,636 10.8 37.6 39.6 2.0 47,648 53,663 12.6 37.6 38.6 1.0 Domestic Brands 7,845 8,382 6.8 24.0 24.3 0.3 29,798 34,902 17.1 23.5 25.1 1.6 European Brands 6,245 6,398 2.4 19.1 18.6 -0.5 21,636 22,926 6.0 17.1 16.5 -0.6 Japanese Brands 15,826 17,071 7.9 48.4 49.6 1.2 62,888 70,356 11.9 49.7 50.6 0.9 Korean Brands 2,791 2,584 -7.4 8.5 7.5 -1.0 12,248 10,985 -10.3 9.7 7.9 -1.8 Acura 411 464 12.9 1.3 1.3 0.0 1,581 1,817 14.9 1.2 1.3 0.1 Audi 565 637 12.7 1.7 1.8 0.1 2,015 2,157 7.0 1.6 1.5 -0.1 BMW 1,415 1,520 7.4 4.3 4.4 0.1 4,551 5,402 18.7 3.6 3.9 0.3 Buick 183 150 -18.0 0.6 0.4 -0.2 560 604 7.9 0.4 0.4 0.0 Cadillac 260 268 3.1 0.8 0.8 0.0 825 1,060 28.5 0.7 0.8 0.1 Chevrolet 1,606 1,597 -0.6 4.9 4.6 -0.3 6,414 6,842 6.7 5.1 4.9 -0.2 Chrysler 181 99 -45.3 0.6 0.3 -0.3 756 588 -22.2 0.6 0.4 -0.2 Dodge 435 414 -4.8 1.3 1.2 -0.1 1,661 2,306 38.8 1.3 1.7 0.4 FIAT 270 216 -20.0 0.8 0.6 -0.2 1,041 1,029 -1.2 0.8 0.7 -0.1 Ford 3,696 3,780 2.3 11.3 11.0 -0.3 13,579 15,937 17.4 10.7 11.5 0.8 GMC 323 410 26.9 1.0 1.2 0.2 1,178 1,415 20.1 0.9 1.0 0.1 Honda 3,563 3,767 5.7 10.9 10.9 0.0 14,070 15,846 12.6 11.1 11.4 0.3 Hyundai 1,516 1,426 -5.9 4.6 4.1 -0.5 6,444 5,554 -13.8 5.1 4.0 -1.1 Infiniti 357 397 11.2 1.1 1.2 0.1 1,408 1,409 0.1 1.1 1.0 -0.1 Jaguar 30 50 66.7 0.1 0.1 0.0 170 201 18.2 0.1 0.1 0.0 Jeep 731 1,041 42.4 2.2 3.0 0.8 3,391 3,754 10.7 2.7 2.7 0.0 Kia 1,275 1,158 -9.2 3.9 3.4 -0.5 5,804 5,431 -6.4 4.6 3.9 -0.7 Land Rover 168 191 13.7 0.5 0.6 0.1 662 834 26.0 0.5 0.6 0.1 Lexus 1,310 1,441 10.0 4.0 4.2 0.2 4,222 4,791 13.5 3.3 3.4 0.1 Lincoln 105 135 28.6 0.3 0.4 0.1 462 537 16.2 0.4 0.4 0.0 Mazda 740 899 21.5 2.3 2.6 0.3 3,122 3,881 24.3 2.5 2.8 0.3 Mercedes 1,273 1,470 15.5 3.9 4.3 0.4 3,861 4,231 9.6 3.1 3.0 -0.1 MINI 334 282 -15.6 1.0 0.8 -0.2 1,247 1,186 -4.9 1.0 0.9 -0.1 Mitsubishi 107 129 20.6 0.3 0.4 0.1 526 496 -5.7 0.4 0.4 0.0 Nissan 2,305 2,548 10.5 7.0 7.4 0.4 9,820 11,165 13.7 7.8 8.0 0.2 Other 113 120 6.2 0.3 0.3 0.0 445 421 -5.4 0.4 0.3 -0.1 Porsche 194 189 -2.6 0.6 0.5 -0.1 586 707 20.6 0.5 0.5 0.0 Ram 243 347 42.8 0.7 1.0 0.3 878 1,172 33.5 0.7 0.8 0.1 Subaru 671 960 43.1 2.1 2.8 0.7 2,247 3,512 56.3 1.8 2.5 0.7 Tesla 79 130 64.6 0.2 0.4 0.2 86 641 645.3 0.1 0.5 0.4 Toyota 6,359 6,477 1.9 19.4 18.8 -0.6 25,876 27,444 6.1 20.4 19.7 -0.7 Volkswagen 1,694 1,535 -9.4 5.2 4.5 -0.7 6,367 6,083 -4.5 5.0 4.4 -0.6 Volvo 195 188 -3.6 0.6 0.5 -0.1 715 716 0.1 0.6 0.5 -0.1 *December 2013 figures were estimated by Auto Outlook. Source: Polk