Pub. 1 2012 Issue 2

Fall Issue 2012 35 Covering Third Quarter 2012 San Diego Auto Outlook San Diego Auto Outlook Published by: Auto Outlook, Inc. 5 Great Valley Parkway Malvern, PA 19355 Phone: 800-206-0102 EMail: jfoltz@autooutlook.com Reproduction, including photocopying of this publication in whole or in part, is prohibited without the express permission of Auto Outlook, Inc. Any material quoted must be at- tributed to San Diego Auto Outlook, published by Auto Outlook, Inc. on behalf of the New Car Dealers Association San Diego County. Unforeseen events may affect the forecast projections in San Diego Auto Outlook. Consequently,Auto Outlook, Inc. is not responsible for management decisions based on the content of San Diego Auto Outlook. San Diego Auto Outlook is distributed free of charge to members of the New Car Dealers Association San Diego County. The publi- cation is sponsored and supported by the Association. San Diego Auto Outlook is published and edited by Auto Outlook, Inc., an in- dependent automotive market analysis firm. Opinions expressed are solely those of Auto Outlook, Inc., and are not necessarily shared by the Association. Copyright Auto Outlook, Inc., October, 2012 Brand Registrations Report San Diego County New Retail Car and Light Truck Registrations Third Quarter YTD thru September Registrations Market Share (%) Registrations Market Share (%) 3Q 2011 3Q 2012 % change 3Q 2011 3Q 2012 Change YTD '11 YTD '12 % change YTD '11 YTD '12 Change TOTAL 23,791 33,683 41.6 73,822 93,822 27.1 Cars 13,708 20,897 52.4 57.6 62.0 4.4 44,036 57,910 31.5 59.7 61.7 2.0 Light Trucks 10,083 12,786 26.8 42.4 38.0 -4.4 29,786 35,912 20.6 40.3 38.3 -2.0 Domestic Brands 6,000 8,069 34.5 25.2 24.0 -1.2 17,877 22,321 24.9 24.2 23.8 -0.4 European Brands 4,051 5,603 38.3 17.0 16.6 -0.4 12,219 15,519 27.0 16.6 16.5 -0.1 Japanese Brands 11,316 16,712 47.7 47.6 49.6 2.0 36,833 46,560 26.4 49.9 49.6 -0.3 Korean Brands 2,424 3,299 36.1 10.2 9.8 -0.4 6,893 9,422 36.7 9.3 10.0 0.7 Acura 273 454 66.3 1.1 1.3 0.2 968 1,119 15.6 1.3 1.2 -0.1 Audi 366 564 54.1 1.5 1.7 0.2 1,199 1,468 22.4 1.6 1.6 0.0 BMW 1,003 1,101 9.8 4.2 3.3 -0.9 2,821 3,065 8.6 3.8 3.3 -0.5 Buick 86 158 83.7 0.4 0.5 0.1 302 387 28.1 0.4 0.4 0.0 Cadillac 133 223 67.7 0.6 0.7 0.1 503 579 15.1 0.7 0.6 -0.1 Chevrolet 1,290 1,840 42.6 5.4 5.5 0.1 3,963 4,840 22.1 5.4 5.2 -0.2 Chrysler 137 162 18.2 0.6 0.5 -0.1 393 580 47.6 0.5 0.6 0.1 Dodge 312 371 18.9 1.3 1.1 -0.2 855 1,156 35.2 1.2 1.2 0.0 Fiat 64 309 0.3 0.9 0.6 109 733 0.1 0.8 0.7 Ford 2,860 3,722 30.1 12.0 11.1 -0.9 8,423 10,353 22.9 11.4 11.0 -0.4 GMC 277 319 15.2 1.2 0.9 -0.3 858 846 -1.4 1.2 0.9 -0.3 Honda 2,412 3,541 46.8 10.1 10.5 0.4 9,044 10,422 15.2 12.3 11.1 -1.2 Hyundai 1,235 1,747 41.5 5.2 5.2 0.0 3,796 4,945 30.3 5.1 5.3 0.2 Infiniti 304 439 44.4 1.3 1.3 0.0 1,032 1,116 8.1 1.4 1.2 -0.2 Jaguar 46 41 -10.9 0.2 0.1 -0.1 135 151 11.9 0.2 0.2 0.0 Jeep 656 912 39.0 2.8 2.7 -0.1 1,806 2,599 43.9 2.4 2.8 0.4 Kia 1,189 1,552 30.5 5.0 4.6 -0.4 3,097 4,477 44.6 4.2 4.8 0.6 Land Rover 92 169 83.7 0.4 0.5 0.1 251 464 84.9 0.3 0.5 0.2 Lexus 744 1,109 49.1 3.1 3.3 0.2 2,179 2,976 36.6 3.0 3.2 0.2 Lincoln 105 152 44.8 0.4 0.5 0.1 336 385 14.6 0.5 0.4 -0.1 Mazda 716 850 18.7 3.0 2.5 -0.5 2,007 2,340 16.6 2.7 2.5 -0.2 Mercedes 727 912 25.4 3.1 2.7 -0.4 2,313 2,777 20.1 3.1 3.0 -0.1 MINI 229 335 46.3 1.0 1.0 0.0 900 918 2.0 1.2 1.0 -0.2 Mitsubishi 107 128 19.6 0.4 0.4 0.0 331 403 21.8 0.4 0.4 0.0 Nissan 2,039 2,807 37.7 8.6 8.3 -0.3 6,072 7,320 20.6 8.2 7.8 -0.4 Porsche 122 142 16.4 0.5 0.4 -0.1 383 400 4.4 0.5 0.4 -0.1 Ram 144 210 45.8 0.6 0.6 0.0 433 596 37.6 0.6 0.6 0.0 smart 16 47 193.8 0.1 0.1 0.0 52 153 194.2 0.1 0.2 0.1 Subaru 323 533 65.0 1.4 1.6 0.2 1,137 1,568 37.9 1.5 1.7 0.2 Suzuki 4 1 -75.0 0.0 0.0 0.0 24 9 -62.5 0.0 0.0 0.0 Toyota/Scion 4,394 6,850 55.9 18.5 20.3 1.8 14,039 19,287 37.4 19.0 20.6 1.6 Volkswagen 1,171 1,734 48.1 4.9 5.1 0.2 3,423 4,703 37.4 4.6 5.0 0.4 Volvo 177 216 22.0 0.7 0.6 -0.1 519 553 6.6 0.7 0.6 -0.1 Other 38 33 -13.2 0.2 0.1 -0.1 119 134 12.6 0.2 0.1 -0.1 Source: AutoCount data from Experian Automotive

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